Hi, I’m Jorge Hermez. My career began on the agency floor as an Art Director, sketching campaign concepts. I eventually founded and led Go2 Creative, an agency of my own. In 2016 I shifted from billable hours to go-to-market strategy, by joining SiteZeus as its first Director of Marketing. Since then I’ve progressed through VP of Marketing & Product Design and Chief Growth Officer to my current role as Chief Product Officer. Along the way I earned honors such as Tampa Bay Business Journal’s 40 Under 40. Yet the greatest reward has been finding my home in product, where creativity, market insight, and disciplined execution unite to turn vision into value.